$200m advertising hole 'exaggerated', says SBS boss

By Jared Lynch
Updated November 18 2014 - 11:13am, first published 10:29am
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen
"We need to see what the proposal is going to be before I'm actually going to talk about it.": SBS chief Michael Ebeid. Photo: Alex Ellinghausen

SBS boss Michael Ebeid has rejected claims that commercial networks would lose up to $200 million over five years if the special broadcaster is allowed to increase its prime-time advertising.

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